Gushushanya Ibiranga Imyitwarire Binyuze mu Gupakira

Packaging niyambere ihuza umubiri abaguzi benshi bafite ikirango - kora rero kubara

Ibitekerezo byambere nibintu byose.Ninteruro yambarwa neza kugeza aho cliché, ariko kubwimpamvu - ni ukuri.Kandi, muri iki gihe cyisi-buri gihe kuri interineti, aho abaguzi baterwa ibisasu nibihumbi byubutumwa burushanwe mubice byose byubuzima bwabo, nibyingenzi kuruta mbere hose.

Mw'isi ya none, irushanwa ry'ikirango ntiriva gusa ku bahanganye mu buryo butaziguye.Bituruka kumatangazo ya terefone ahora avuza umufuka wumuguzi, imeri igenewe, televiziyo na radiyo yamamaza, hamwe no kugurisha kumurongo hamwe no gutanga umunsi umwe kubuntu bikurura abaguzi mubyerekezo byinshi bitandukanye - byose bikaba kure yikimenyetso cyawe.

Kubona - kandi byingenzi, komeza - ibitekerezo byumukiriya wawe, ikirango kigezweho gikeneye gutanga ikintu cyimbitse.Irakeneye kugira imiterere ihita imenyekana, mugihe nayo ihagaze mugenzurwa rirerire.Kandi, kimwe numuntu uwo ari we wese, ibi bigomba kuba byubakiye ku mahame mbwirizamuco.

'Abaguzi b'imyitwarire myiza'kimaze imyaka myinshi kizwi, ariko iturika rya interineti bivuze ko ari ingenzi cyane kugirango intsinzi igerweho.Bisobanura ko abaguzi bashobora kubona amakuru hafi yikintu icyo aricyo cyose aho ariho hose ndetse no mugihe icyo aricyo cyose, kandi nkigisubizo, bamenyeshwa byinshi kubyerekeye ingaruka zumuco wabo wo guhaha kuruta mbere hose.

Ubushakashatsi bwakozwe na Deloitte bwerekanye ko ibyo byahuriranye n’abaguzi benshi bakora ibishoboka byose kugira ngo babeho neza.Hagati aho, ubushakashatsi bwa OpenText2 bwerekanye ko abaguzi benshi bifuza kwishyura byinshi kubicuruzwa byaturutse ku mico cyangwa byakozwe.Ubushakashatsi bumwe bwagaragaje ko 81% by'ababajijwe bumvaga ko ari ngombwa kuri bo.Igishimishije, 20% by'ababajijwe bavuze ko ibi byabaye gusa mu mwaka ushize.

Ibi byerekana ihinduka rikomeje mu myitwarire y'abaguzi;imwe iziyongera gusa uko ibihe bishira.Kandi, hamwe n’abaguzi ba Gen Z bari hafi yo gukura mu bihugu biza ku isonga mu gukoresha amafaranga, ibirango bigomba kugenda mu biganiro ku bijyanye n’imyitwarire.

Niba ubutumwa bwikimenyetso butumvikana numuguzi, ubwo butumwa burashobora gutakara hagati yinyanja yubundi butumwa bwamamaza abakiriya ba kijyambere bagomba guhangana nabyo.

Ubutumwa burambye, bwitwara neza bwujujwe nuburyo bwateganijwe, gupakira plastike bitari ngombwa ntibishobora kugwa neza nabaguzi ba kijyambere.

Igishushanyo kinini cyo gupakira kigomba gukorana muntoki hamwe nubutumwa bwamamaza kugirango butagaragaza indangagaciro za sosiyete gusa, ahubwo no kubishushanya muburyo abaguzi bashobora gukoraho no kumva, ndetse no kubona.Ni ngombwa kwibuka ko akazi ko gupakira katagomba kurangira mugihe umuguzi amaze kugura.Uburyo umuguzi afungura paki, uburyo paki ikora kugirango irinde ibicuruzwa, kandi - nibiba ngombwa - uburyo bwo gusubiza ibicuruzwa mubipfunyika byumwimerere byose ni ingingo zingenzi zingenzi ikirango gishobora gukoresha kugirango gishimangire agaciro kacyo binyuze mubipfunyika.

Insanganyamatsiko yimyitwarire no kurambani ingingo zishyushye mubikorwa byo gupakira muri iki gihe, kuko ishaka guhuza ibyifuzo byabaguzi ba kijyambere.